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Double Win for PETRONAS as it Claims Title of Malaysia’s Most Valuable and Strongest Brand
26 October 2020
Total value of Malaysia’s top 100 most valuable brands in 2020 has dropped slightly from last year, down 0.5% to US$55.8 billionPETRONAS continues to dominate as most valuable Malaysian brand for 10th consecutive year, brand value US$15.2 billionPETRONAS overtakes Digi … read more
The Intangible Value of the Top 10 Companies in the World Surpasses US$10 Trillion for the First Time
22 October 2020
View the full Brand Finance GIFT™ 2020 report here The Brand Finance Global Intangible Finance Tracker (GIFT™) study ranks the top global companies by total intangible value. The top 10 companies this year are Apple, Amazon, Aramco, Microsoft, Alphabet, Facebook, … read more
España debería apostar más por la Innovación para recuperarse antes de los efectos del Covid19 según Brand Finance
22 October 2020
La clave para España, actualmente en el puesto 14º de Europa y 30º del mundo en cuanto a Intangibles, es centrarse en impulsar la innovación con el fin de fomentar el crecimiento y atraer inversión extranjera, según el último informe … read more
Top African Brands Could Lose up to US$6 Billion from COVID-19
16 October 2020
Top 150 most valuable African brands from inaugural Brand Finance Africa 150 2020 ranking stand to lose up to US$6 billion of cumulative brand value following devastating COVID-19 pandemicMTN is Africa’s most valuable brand, brand value US$3.3 billionSouth African brands … read more
LOEWE aumenta un 21,5% su valor de marca mientras que las marcas de lujo pierden hasta el 30%
13 October 2020
LOEWE, única española en el ranking Brand Finance Luxury & Premium 50 2020, aumenta un 21,5% su valor de marca mientras que las marcas de lujo más valiosas podrían perder hasta el 30% a causa del COVID-19.  Entre las 50 … read more
Top 50 Most Valuable Luxury & Premium Brands Could Lose up to $35bn of Brand Value from COVID-19
13 October 2020
World’s top luxury & premium brands could lose up to US$35 billion of brand value cumulatively as a result of devasting pandemic Porsche celebrates electrifying year and retains title of world’s most valuable luxury & premium brand – brand value … read more
Brand Finance anuncia las 100 marcas más valiosas de América Latina en 2020
07 October 2020
En el estudio más extenso sobre el valor financiero de marcas latinoamericanas, la marca de origen mexicano, Corona, encabeza la lista En 2020 México y Brasil se reparten equitativamente los primeros 10 sitios del ranking y abarcan el 80% del … read more
As principais marcas brasileiras podem perder mais de US$9 bilhões em valor de marca com o COVID-19
06 October 2020
As 50 marcas brasileiras mais valiosas da classificação Brand Finance Brasil 50 2020 podem perder até US $ 9,5 bilhões em valor acumulado de marca após a devastadora pandemia COVID-19 Itaú mantém o título de marca mais valiosa do país, … read more
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