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Brand Finance at Climate Week NYC

24 September 2024, 21:15 — 23 September 2024, 21:45 UK Time

23-25 September 2024 | New York City, USA

Laurence Newell, Managing Director of Brand Finance Americas, will be participating in two panels during Climate Week NYC, discussing critical themes related to sustainability as a growth driver and the SDGs.

Panel 1 - Communicating the SDGs
3rd Annual Innovation 4.4 UNGA Family Office Summit
Date: Monday, 23rd September, 16:15-16:45 ET

Innovation 4.4 brings together family offices, governments, and corporate leaders to accelerate the deployment of impactful solutions for a sustainable future. Founded by impact leader Lina Constantinovici, Innovation 4.4 has hosted key gatherings at the UN Oceans Conference, Necker Island, and COP27. This year’s summit at UNGA will explore actionable strategies to advance the SDGs.

Laurence will be speaking on the panel Communicating the SDGs, focusing on how businesses can effectively convey their sustainability efforts and contribute to global impact.

Panel 2 - Marketing for a Better Tomorrow: Sustainability as a Growth Driver
Date: Wednesday, 25th September, 14:00-14:40 ET
Hosted by The Earth Public Information Collaborative (EPIC)

This special event, hosted by EPIC, will convene leaders from the scientific, creative, and communications industries to explore innovative ways to address the climate-nature challenge. Laurence will be joining a panel of marketing and sustainability leaders to discuss how sustainability is driving growth and shaping the future of business.

Join Laurence at Climate Week NYC to explore how sustainability is reshaping business strategies and driving positive impact.

Please email events@brandfinance.com for more information or to register.

24 September 2024, 21:15 — 23 September 2024, 21:45 UK Time
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Sponsored by
ANA

The ANA drives marketing excellence and builds stronger brands through best-in-class events, training, publications, and advocacy.

ANA Website
Association of Advertising & Marketing Singapore

The AAMS (Association of Advertising and Marketing Singapore) was formed on 1 Nov 2019, merging both the 4As (Association of Accredited Advertising Agents Singapore, formed in 1948) and IAS (Institute of Advertising Singapore, formed in 1990).

AAMS now represents all aspects of Advertising, Marketing, Media Owners, and Marketing Communications.

Association of Advertising & Marketing Singapore Website
Advertising Week New York

Advertising Week New York is back for its 19th edition this October 16-19, this time at THE PENN DISTRICT, bringing together the brightest minds in marketing, advertising, media and tech.


With an immersive and interactive program, attendees can expect to learn from industry leaders, discover new trends and network with professionals from around the world — all woven with our trademark sprinkling of culture, entertainment and surprise across The Week.

From inspiring keynotes to insightful panels, the event will unite us to experience the latest ideas and innovations, wrestle with the biggest issues shaking and shaping our industry, find inspiration and connect with new and old colleagues.

Advertising Week New York Website
B2B International

We are the leading B2B market research company. Our international research reach and deep industry experience helps top b2b brands realise their potential.

At B2B International, we’ve carried out more b2b research studies, in more languages, in more markets, than anyone. So, we have an unrivalled understanding of the questions to ask, the people to talk to, and the decisions that need to be taken.

B2B International Website

Speakers

Laurence Newell
Managing Director
North America

Laurence is a brand specialist and consolidated marketing services business developer with 26+ years of experience directing client engagements in brand-building disciplines encompassing valuation, B2B and B2C research, strategy, corporate identity, and packaging across numerous sectors and markets. With experience throughout Latin American and North American markets, Laurence serves as Managing Director for the Americas Region of Brand Finance, the world’s leading brand valuation and strategy consultancy. 

Laurence is a frequent contributor on marketing and branding topics in media outlets such as Bloomberg, and The Drum. Laurence is a representative for Mexico before the ISO Technical Committee responsible for reviewing the creation of a transparent, reconcilable, and repeatable approach to brand valuation, ISO 10668 on Monetary Brand Valuation, and participates in the US Marketing Accountability Standards Board (MASB), with Brand Finance.

Laurence holds an undergraduate degree from Southern Methodist University and a postgraduate degree from the University of Miami.

Website

Sponsored by

ANA

The ANA drives marketing excellence and builds stronger brands through best-in-class events, training, publications, and advocacy.

ANA Website
Association of Advertising & Marketing Singapore

The AAMS (Association of Advertising and Marketing Singapore) was formed on 1 Nov 2019, merging both the 4As (Association of Accredited Advertising Agents Singapore, formed in 1948) and IAS (Institute of Advertising Singapore, formed in 1990).

AAMS now represents all aspects of Advertising, Marketing, Media Owners, and Marketing Communications.

Association of Advertising & Marketing Singapore Website
Advertising Week New York

Advertising Week New York is back for its 19th edition this October 16-19, this time at THE PENN DISTRICT, bringing together the brightest minds in marketing, advertising, media and tech.


With an immersive and interactive program, attendees can expect to learn from industry leaders, discover new trends and network with professionals from around the world — all woven with our trademark sprinkling of culture, entertainment and surprise across The Week.

From inspiring keynotes to insightful panels, the event will unite us to experience the latest ideas and innovations, wrestle with the biggest issues shaking and shaping our industry, find inspiration and connect with new and old colleagues.

Advertising Week New York Website
B2B International

We are the leading B2B market research company. Our international research reach and deep industry experience helps top b2b brands realise their potential.

At B2B International, we’ve carried out more b2b research studies, in more languages, in more markets, than anyone. So, we have an unrivalled understanding of the questions to ask, the people to talk to, and the decisions that need to be taken.

B2B International Website

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